Carri Bugbee

Senior Marketing & PR Writer
• Writing & Content
• Marketing Strategy
• Project Management

Ads, Promotions & Sales Support Materials

Writing words that sell — products, ideas, people — has been the throughline of my entire career. I’ve written TV spots for small businesses, white papers for startups, video scripts for tech company execs, promotions for wineries, and brochures for nonprofits. As a copywriter and creative director, I work with designers on the big stuff. Using the latest digital tools, I design small-scale projects (ads, sales support materials) myself. Of course, everything is built on strategy — for mom-and-pop restaurants and Fortune 500 companies alike.

October 19 2021

Make-Up Tradeshow (Ad on Facebook & Instagram)

Note: this ad was so effective, the PPC rate was just 11 cents!

Webinar developed with a subject matter expert for a Jile Software educational series. • December 1 2021

Agile DevOps Roadmap (Webinar Content)

Brochure (one of several) • July 12 2017

NECA & IBEW Apprenticeship (Brochure)

Flow Factor Conference • June 1 2019

Flow Factor Conference Facebook Ad (Event Promotions)

Janrain White Paper • March 11 2011

The Future of Marketing is Social Data (White Paper)

Our number one job as marketers has always been to gure out where our customers are and how to make them want what we’re selling. When media outlets were few, this was a no brainer. Almost everyone tuned into a handful of radio or TV programs and read the local newspaper.

Logo/branding, positioning, writing & production for IBEW & NECA • July 12 2017

Electrical Business Alliance (Branding, Identity/Logo Design, Brochure and Folder)

Flow Factor Conference Facebook Ad • June 1 2019

Flow Factor Conference Promotions (Facebook Ad)

Trade show Groupon promotion • September 1 2018

Toronto Make-Up Trade Show (Event Promotions)

Renowned makeup artists reveal secret tricks of the trade and host panel discussions

Sponsorship Sales Materials • May 28 2019

Flow Factor Conference Sponsorship Prospectus (B2B Sales Support)

Flow Factor: Microservices and the Cloud is a new conference for software teams working in the cloud or considering a move to the cloud. This one-day event offers sessions for executives, managers, engineers and operations professionals. The emphasis is on helping everyone on a software delivery team—those who use cloud-related technologies as well those who manage the budgets.